Josh Braun is a sales strategist renowned for his “Badass B2B Growth Guide,” designed to strip rushy, overbearing tactics from prospecting efforts and replace them with authentic, results-driven conversations.
With over 20 years of experience, including a leadership role as Head of Business Development at Basecamp and founding Sales DNA, he’s helped sales teams transform their approach to outreach, cold calls, and email strategies. A prolific LinkedIn creator and podcast author, Josh encourages reps to lean into their voice, uncover hidden truths after proposals, and test every tactic in the real world .