Will Allred

Will is the Cofounder and COO of Lavender, where he's building the future of Agentic Email Intelligence to help sellers write better emails, faster. With over 30,000 active users and billions of sales emails analyzed, Lavender is redefining how modern teams approach outbound.

Will is passionate about making sales more human. Whether through his content, product, or training, he's on a mission to empower reps with tools that make connecting easier and more effective.