The qualification stage is a pivotal moment in the sales process. But it’s come under scrutiny lately for being too self-serving for the seller and having nothing of value for your potential buyer.
If you get qualification wrong, that is exactly what it is.
But when you get it right, it’s the fastest way to fill your pipeline with quality prospects. In this masterclass, you’ll learn how to do qualification right.
- Why you should disqualify more leads than you qualify
- The crucial difference between qualification and discovery
- How to use lead qualification frameworks properly
Director of Customer Success
Sell Better by JB Sales
SALES MANAGER, NEW PARTNERSHIPS
Growth Account Executive
June 7, 2023