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Nov 13
Thu
12:00 pm
How to Identify and Engage Champions to Move Deals Forward
Will Aitken
Meghann Misiak
About

Struggling to get deals unstuck? The right people inside an account can help move things forward, but only if you identify and engage them correctly.

Join Meg Misiak as she shares hands-on strategies for spotting champions early, empowering them to advocate for your solution, and leveraging their influence to keep deals progressing.

You’ll see practical frameworks for mapping account roles, providing value without overloading, and building trust during discovery and demo conversations.

We will teach you how to unblock stalled deals, facilitate multi-threading, and keep your champions motivated throughout the sales cycle. By the end, you’ll leave with a repeatable approach to turn key stakeholders into active advocates who drive deals forward.

What You'll Learn:

  • How to identify genuine champions and map account influence
  • Techniques to engage and empower champions to advocate internally
  • Strategies to leverage champions to unblock deals and accelerate the sales cycle
Our partners
No items found.
Nov 14
Fri
12:00 pm
The Step-by-Step Playbook for Building Video into Your Sales Outreach
James Buckley
Chris Bogue
About

Most sellers agree video stands out but few actually use it.

In this show, Chris Bogue will break down how to make video prospecting simple, repeatable, and effective.

You’ll learn how to script videos that feel human (not rehearsed), structure your message for maximum impact, and use the right tools to scale your outreach without losing the personal touch.

Chris will also share how to craft subject lines that drive opens, choose the best platform for your outreach, and weave video into your multi-channel sequences naturally.

What You'll Learn:

  • How to script short, engaging videos that earn replies
  • Simple setup tips to record, send, and scale video outreach
  • Smart ways to use video across email, LinkedIn, and sequences
Our partners
No items found.
Nov 17
Mon
12:00 pm
Multi-Channel End-of-Year Tactics That Deliver Real Conversations
James Buckley
Shannon J. Gregg
About

Think December is dead for sales? Think again. While most sellers slow down, decision-makers are planning budgets, reviewing tools, and setting priorities for the new year.

Join us as we share creative strategies to turn the end of the year into a launchpad for a strong January. You’ll see practical plays for email, phone, LinkedIn, gifting, and even leveraging end-of-year events to get meetings on the calendar.

We’ll cover messaging that captures attention, frameworks for timely campaigns, and techniques to maintain momentum when your pipeline feels frozen.

We will also share how to lean into budget resets, reflection prompts, and Q1 planning to drive early wins to set yourself up for January success, and start the new year ahead of your competition.

What You'll Learn:

  • Creative end-of-year strategies to earn meetings and set up Q1
  • How to combine channels like email, phone, LinkedIn, and gifting for maximum impact
  • Campaign frameworks and messaging that leverage timing, budgets, and priorities
Our partners
Nov 18
Tue
12:00 pm
Hidden Sales Navigator AI Hacks Every Seller Should Know
Leslie Douglas
Veronica Rivero
About

AI isn’t here to replace salespeople, it’s here to make them sharper, faster, and more effective.

In this show, Veronica Rivero from LinkedIn will show you how to unlock the full potential of Sales Navigator’s newest AI features: Account IQ, Message Assist, and the brand-new Sales Assistant.

You’ll see how these tools can help you identify opportunities faster, tailor your outreach to what buyers actually care about, and remove time-consuming admin work from your day.

Whether you’re prospecting for new logos or growing existing accounts, you’ll learn how to use AI to keep your pipeline full and your deals moving forward.

What You'll Learn:

  • How to use AI inside Sales Navigator to uncover insights that guide smarter outreach
  • Ways to personalize your messaging with Message Assist for better response rates
  • Proven workflows to boost productivity and accelerate deal cycles
Our partners
No items found.
Nov 19
Wed
12:00 pm
AI for Sales 101 Series: How to Write Prompts That Deliver Quality Outputs
Jed Mahrle
About

Most sellers dabble with AI prompts, but the results often come back generic, off-brand, or flat-out wrong. That’s because effective prompts aren’t about luck , they follow a recipe.

In Part 2 of our 3-part AI for Sales series, we’ll take you beyond definitions and into practical frameworks.

You’ll learn how to structure prompts step by step, spot the difference between weak and strong instructions, and apply proven prompt patterns that generate reliable outputs every time.

This is a hands-on and tactical session, with good vs. bad examples, a starter prompt library, and troubleshooting tips you can apply instantly. By the end, you’ll know how to turn everyday sales tasks into plug-and-play workflows anyone on your team can run.

What You'll Learn:

  • The proven recipe for writing prompts that generate high-quality outputs
  • Good vs. bad examples of prompts for emails, recaps, and research
  • A starter library of plug-and-play prompts sellers can use immediately
Our partners
No items found.
Nov 20
Thu
12:00 pm
How to Reframe Objections and Keep the Conversation Going
Will Aitken
Mafalda Johannsen
About

Most sellers see objections as rejection,  but the best reps know they’re a sign of interest.

In this show, Mafalda Johannsen will break down how to turn resistance into real conversation. You’ll learn how to ditch canned rebuttals and respond with curiosity, empathy, and control.

Mafalda will share real call examples and live roleplays that show how a simple tone shift or reframe can flip “not interested” into a productive next step.

This isn’t another “memorize your lines” session, it’s a modern playbook for objection handling.

What You'll Learn:

  • How to reframe objections as valuable buying signals
  • Practical ways to replace scripts with curiosity-driven responses
  • Real examples of tone, phrasing, and timing that turn “no” into conversation
Our partners
Nov 21
Fri
12:00 pm
Pricing Conversations That Build Trust and Close Deals
James Buckley
Donald Kelly
About

Price conversations are often stressful, but they don’t have to be.

Donald Kelly will share actionable strategies to discuss price clearly, transparently, and confidently, turning a tricky moment into an opportunity to build trust and move deals forward.

You’ll learn how to frame solutions as investments, align value with business outcomes, and set expectations at the right time without derailing conversations.

Donald will also provide real examples and phrases for responding to pushback, normalizing pricing discussions, and keeping momentum in the deal cycle.

What You'll Learn:

  • How to frame price as an investment that resonates with buyers
  • When and how to bring up price without awkwardness
  • Real phrases and plays to confidently respond to hesitation and pushback
Our partners
No items found.
Nov 24
Mon
12:00 pm
Top Strategies for Winning Back Lost Opportunities
James Buckley
Julia Carter
About

Most sellers write off closed-lost deals as gone forever, but the best reps know a “no” often just means “not now.”

Julia Carter will share her proven FIRE framework for reigniting lost opportunities and turning them back into revenue. You’ll learn how to segment past deals, identify which ones are worth chasing again, and craft re-engagement messages that actually land.

She’ll show real examples of how she brings old deals back to life, plus timing and systemization tips to make it a repeatable part of your outbound motion.

If your pipeline feels stale, this session will give you the structure, messaging, and mindset to spark new conversations from the opportunities you already have.

What You'll Learn:

  • How to spot and segment closed-lost deals worth revisiting
  • Ways to craft re-engagement sequences that feel relevant
  • How to build a simple, repeatable process to revive and requalify lost opportunities
Our partners
No items found.
Nov 25
Tue
12:00 pm
The Modern Playbook for Signal-Based Prospecting
Will Aitken
Alex Vacca
About

When pipeline feels quiet, the best reps don’t send more cold emails, they start paying attention to buying signals.

Alex Vacca will pull back the curtain on how his team rebuilt outbound by spotting and acting on warm intent, things like website visits, profile views, content engagement, and trigger-based campaigns.

You’ll see real examples of the five plays Alex runs to turn passive interest into active pipeline, complete with live walkthroughs inside the tools he uses.

Whether you have access to premium intent platforms or just rely on native signals from LinkedIn and your CRM, this session will show you how to prioritize the right activity, personalize fast, and automate without losing your human touch.

What You'll Learn:

  • The 5 signal-based plays that consistently drive new conversations
  • How to build campaigns around website visits, engagement, and triggers
  • How to automate and personalize outreach for every signal type
Our partners
Dec 1
Mon
12:00 pm
How to Uncover Real Decision-Makers During Discovery
Will Aitken
Jonathan Attar
About

Great discovery doesn’t just uncover pain, it uncovers power.

Jonathan Attar will share how to stop running “comfortable” calls that go nowhere and start connecting with the people who can actually say yes.

With insights from leading over 1,000 intro calls, Jonathan will break down how to identify true decision-makers, ask smarter questions to reveal power dynamics, and earn credibility with senior authority without coming off as pushy.

You’ll learn how to spot influence cues during discovery, respectfully ask for access when you’re stuck below power, and position yourself as a trusted advisor instead of just another seller pitching a demo.

What You'll Learn:

  • The cues that reveal who truly holds decision-making power
  • Smart, natural questions to uncover influence in discovery
  • Credibility plays that earn you access to senior authority
Our partners
No items found.
Dec 2
Tue
12:00 pm
5 Proven Plays to Win Back Ghosted Prospects
Leslie Douglas
Mandy McEwen
Shari Levitin
About

End-of-year is peak ghosting season,  prospects go quiet, priorities shift, and sellers start chasing silence. But great reps know how to re-engage without sounding desperate.

Shari Levitin and Mandy McEwen will share five proven reactivation plays that bring dormant deals back to life.

You’ll learn how to read the signals behind ghosting, use empathy and timing to re-spark conversations, and re-enter inboxes with messages that actually get replies.

Expect a tactical session full of real examples, emotional intelligence insights, and creative outreach ideas you can use immediately to close the year strong.

What You'll Learn:

  • Why ghosting happens (and how to prevent it before it starts)
  • Five reactivation plays that restart conversations without pressure
  • Smart ways to turn silence into next steps and keep your pipeline moving
Our partners
Dec 3
Wed
12:00 pm
Cold Calling in December: Timing, Tone, and Tactics That Win
James Buckley
Mesha Wright
Matt Banks
About

December might be slow for some sellers, but not for the ones who know how to adapt.

In this show, we will share their proven cold-calling tactics for the holiday season: how to adjust your timing, tailor your tone, and keep energy high when most people are winding down.

You’ll get creative plays that work during the holidays, tips to strike the right balance between urgency and empathy, and mindset shifts to keep momentum strong through the end of the year.

If you’re ready to finish 2025 strong and turn “out of office” season into opportunity, this is the playbook you need.

What You'll Learn:

  • Smart adjustments that make cold calling work during the holiday season
  • Creative, end-of-year cold call plays that break through the noise
  • Mindset and metrics that keep your energy (and pipeline) strong through December
Our partners
Dec 4
Thu
12:00 pm
How to Write Prompts That Actually Drive Meetings
Jed Mahrle
Enzo Carasso
About

AI can do incredible work for sellers, but only if you know how to talk to it. The problem? Most reps give vague prompts that produce vague results.

In this show, you’ll learn how to write prompts that actually move the needle, ones that research your accounts, personalize your outreach, and help you build messaging that feels human.

We’ll walk through proven frameworks, live examples, and step-by-step structures you can plug right into your workflow.

This isn’t another “ask AI to write a cold email” show. It’s about building prompts that think and execute like a top-performing rep, so you can spend less time rewriting and more time booking meetings.

What You'll Learn:

  • The anatomy of a high-performing prompt, clarity, context, and constraints that get results
  • Real prompt examples that help you research, personalize, and message like a pro
  • How to refine and test your prompts to make AI do repeatable work for you
Our partners
No items found.
Dec 5
Fri
12:00 pm
The Playbook for Cold Emails That Drive Responses
James Buckley
Aaron Reeves
About

Most cold emails get opened but ignored. Aaron Reeves will break down the exact strategies he’s used to craft emails that actually earn responses.

You’ll learn how to structure subject lines, openings, and body copy for clarity and impact, personalize without overcomplicating, and build follow-up sequences that convert without annoying prospects.

Real examples and actionable frameworks will give you a repeatable process you can use immediately.

Aaron will also share creative touches like video, voice notes, and content snippets to boost engagement and pivot your messaging when prospects go silent.

What You'll Learn:

  • How to structure cold emails for maximum response
  • Personalization techniques that don’t eat up hours of research
  • Follow-up strategies that re-engage and convert
Our partners
Dec 8
Mon
12:00 pm
End-of-Year Tactics to Close More Deals
James Buckley
Tom Alaimo
About

Most reps hit cruise control in December, the best ones double down.

Tom Alaimo will share how top performers close strong while setting themselves up for a record-breaking start to the new year. From creative end-of-year prospecting plays to deal-closing tactics and smart Q1 prep, this session will show you how to keep momentum when everyone else slows down.

You’ll learn how to identify winnable deals, build urgency without discounts, and run holiday outreach that actually gets replies.

Plus, we’ll cover simple reset moves to organize your pipeline, refresh sequences, and hit January already ahead of target.

What You'll Learn:

  • End-of-year close-out tactics that drive urgency without discounts
  • Holiday prospecting plays that fill your January calendar early
  • Q1 prep moves to reset, refocus, and start fast in the new year
Our partners
No items found.
Dec 9
Tue
12:00 pm
Cold Calling Strategies for Year-End Success
Leslie Douglas
Sara Uy
Colin Mokhtary
About

Most sellers check out in December, but top performers double down.

Colin Mokhtary and Sara Uy will share tactical strategies to use cold calls to close deals, re-engage lost opportunities, and set up January wins.

You’ll learn how to shift your mindset to see opportunity when others slow down, craft openers that resonate with the holiday season, and create urgency without discounting. Real examples and actionable scripts show exactly what works in the final weeks of the year.

We will also cover timing, cadence, and multi-touch approaches to maximize impact. You’ll leave with a clear playbook for turning December calls into momentum for Q1.

What You'll Learn:

  • Mindset shifts to find opportunity when others slow down
  • Openers and messaging that connect during the holiday season
  • How to drive urgency and pivot calls to fuel January results
Our partners
Dec 10
Wed
12:00 pm
AI for Sales 101 Series: How to Build GPTs and Agents That Actually Work
Jed Mahrle
Alex Lieberman
About

After our last session in this series, many sellers now know how to write prompts. But not many know how to build full AI agents that run workflows end-to-end, safely, repeatably, and with human guardrails.

For part 3 of our 3-part AI for Sales series, we’ll take the final step: moving from single-use prompts to automated agents.

You’ll learn what an agent actually is (in seller terms), which tasks are safe to automate, and how to design workflows with the right triggers, constraints, and review steps in place.

We’ll also walk through plug-and-play agent examples, from post-call follow-up generators to CRM clean-up agents, that you can start testing immediately.

What You'll Learn:

  • Plain-English definitions of agents and where they fit in sales
  • A blueprint for safely automating workflows with guardrails and reviews
  • Ready-to-use agent examples (follow-ups, briefs, CRM hygiene, QBR prep)

What You'll Learn:

  • Plain-English definitions of agents and where they fit in sales
  • A blueprint for safely automating workflows with guardrails and reviews
  • Ready-to-use agent examples (follow-ups, briefs, CRM hygiene, QBR prep)
Our partners
Dec 11
Thu
12:00 pm
How Top Sellers Make President’s Club (and Stay There)
James Buckley
Elmer Lopez
George Horn
About

Making President’s Club isn’t luck, it’s consistency, mindset, and execution.

In this show, top performers Elmer Lopez and George Horn join us to share what it really takes to reach President’s Club, from daily routines and mindset shifts to the habits that keep them performing at top form.

You’ll get a behind-the-scenes look at the systems, workflows, and mentality that separate top reps from everyone else.

Whether you’re chasing your first Club jacket or aiming to repeat your success, we will give you the practical playbook to get there.

What You'll Learn:

  • The mindset and turning points that help top reps reach President’s Club
  • Daily habits, systems, and tools that drive consistent performance
  • How elite sellers manage rejection, slow months, and stay motivated year-roundzoo
Our partners
Dec 12
Fri
12:00 pm
From Reflection to Results: Build Momentum for the New Year
Will Aitken
Lindsay Rios
About

As the year comes to a close, it’s time to pause, reflect, and prepare for what’s next.

In this final Sell Better session of the year, Lindsay Rios joins us to help sales professionals reset mentally, celebrate growth, and build the resilience needed to hit the ground running in the new year.

You’ll learn how to look back on the past year without getting stuck in self-critique, identify the habits that drive peak performance, and turn reflection into focused action.

Lindsay will share mindset frameworks and daily practices that top performers use to stay confident, clear, and consistent, even when goals feel out of reach.

What You'll Learn:

  • Reflect on wins, losses, and lessons from the year and turn them into fuel for next year
  • Build daily and weekly mindset habits that boost focus, energy, and resilience
  • Create an intentional plan to start the new year strong with clarity and confidence
Our partners

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