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January is the noisiest month of the year, promo fatigue, flooded inboxes, and a surge of AI-generated fluff that all starts to look the same.

If sellers want to stand out in 2026, they need messaging built on clarity, relevance, and real signals… not clever lines or recycled best practices.

In the first part of our prospecting masterclass, Brian Lamanna and Florin Tatulea will break down the exact cold email frameworks they’re using going into 2026.

You’ll see real examples, modern structures, and step-by-step messaging systems designed to help you justify why this prospect, why now, personalize efficiently, and build pipeline through smart follow-ups, where most Q1 deals are actually created.

Buyers are entering 2026 with inbox fatigue, and generic AI messages are making it even harder for sellers to stand out.

Kyle Vamvouris is joining us to break down how to use AI as a true advantage in Q1, not a shortcut that blends you in with everyone else.

You will learn how to research accounts faster, pull relevant signals, and turn those insights into high quality messaging that sounds human.

We will walk through the frameworks that help sellers use AI to elevate their work, including how to guide the model with the right inputs, rewrite drafts without losing your voice, and build short multichannel sequences that feel personal across email, call, and social.

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January buyers are motivated to fix Q4 problems, but their calendars are slammed. That means the rep who wins time, wins the conversation.

In the second part of the prospecting masterclass, Chelsea Rickman and Marcus Chan join the show to teach the cold calling tactics that work when prospects come into the new year with tight schedules and a reset mindset. 

You will learn how to open calls with confidence, break through early objections, and earn time with short, sharp, helpful discovery. 

We will close with how to land a next step when calendars are packed, using low-friction CTAs and simple micro commitments that keep momentum alive even when a full meeting seems impossible.

If sellers want meetings in 2026, their cadences need to be sharper, more intentional, and tailored for how buyers behave at the start of the year.

In this session, Tom Alaimo and Aaron Reeves will walk you step-by-step through how top performers build cadences that convert in today’s noisy outbound environment.

You’ll learn how to build your structure, choose the right mix of channels, write tighter messages, and use AI responsibly without losing your voice.

Whether you prefer human-crafted messaging or want to use AI to speed up your workflow, you’ll walk away with a complete 2026-ready cadence template you can plug into your outbound motion immediately.

January is the highest engagement month of the year on LinkedIn, and sellers who show up early get the conversations, visibility, and credibility that spark warm pipeline.

You will learn how to optimize your profile, update your conversation starters, and create daily visibility habits that build real momentum.

In addition we will cover how to use AI without sounding like a bot and how to create a January pipeline flywheel that continues to compound throughout Q1.

Most reps know AI can help with sales, but very few know how to use it the right way. 

Matthew Putnam will break down the exact prompt frameworks that help sellers create better messages at every stage of the buyer journey.

You will learn how to structure prompts that give AI the inputs it needs to produce useful output, including context, constraints, tone, and the specific outcome you want.

We will walk through real examples from prospecting to deal progression and show the before and after versions: raw AI text, the refinement process, and the polished version you can send with confidence.

Most sellers start January with intensity, then fall off by week three. The reps who stick to a system are the ones who build pipeline.

In the final part of the prospecting masterclass, Lindsey Boggs and Tom Slocum are joining to show you how to build a repeatable multichannel prospecting workflow for January. 

You will learn how to blend email, calls, and LinkedIn into a 30 day rhythm that stands out in an AI heavy inbox and compounds touch after touch.

This masterclass will help you create a structure you can stick to all month, so you do not just start strong, you finish strong, and you build pipeline that lasts beyond Q1.

January brings fresh budgets, new priorities, and the toughest objections sellers hear all year.

In this live session, Leslie Venetz and Ronen Pessar will break down the objections that always show up after the new year. You will learn how to respond with confidence when prospects push back on timing, budget, or decision maker availability. They will share the exact scripts, pivots, and reframes they use to turn early year objections into conversations. 

And lastly, we will walk through proactive strategies that help you prepare before the call, set expectations in the first meeting, and leverage insights from last year to anticipate the objections you will hear now.