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May 14
Thu
12:00 pm
Key Strategies to Get Stalled Deals Moving Again
James Buckley
Tania Arakelian Doub
Yael Morris
About

A stalled deal isn't a dead deal. But it does require a different kind of selling to get it moving again.

Yael Morris (buyer psychology expert, Founder of Decode Insights) and Tania Doub (20+ years in enterprise SaaS, CEO of Mindful Quadrant) bring two lenses to the same problem: what reps think is happening in a stalled deal, and what's actually going on with the buyer.

Together, they'll break down how to diagnose the real reason a deal went quiet, re-engage without being ignored, and prevent the next stall before it starts.

Walk away with a clear playbook for turning silent deals into active ones.

What You'll Learn:

  • How to tell the difference between a paused deal and a dead one, and what to do with each
  • A re-engagement approach that leads with value so you restart momentum
  • The discovery habits that keep deals from stalling in the first place
Our partners
No items found.
May 19
Tue
12:00 pm
Flip the Gatekeeper Script and Land More Decision-Maker Conversations
Sara Uy
Jack Frimston
Zac Thompson
About

Reps don't get stuck at the gatekeeper because of what they say, they get stuck because of how they sound. In the first five seconds, gatekeepers run an automatic screen, and most sales openers trigger it immediately.

Jack Frimston and Zac Thompson built an outsourced sales agency on a phone-first, psychology-led approach, and their whole method is designed to make reps sound nothing like a typical cold caller. They treat the gatekeeper not as an obstacle, but as a puzzle to solve.

In this session, they'll break down the exact language, tone shifts, and pattern interrupts that flip the gatekeeper dynamic, including what to say when you're asked "what's this about?" and how to turn a "they're not available" into useful org intel.

You'll also learn how to navigate past the gatekeeper into the wrong person, and how to use calls, email, and LinkedIn together to eventually reach the right DM.

What You'll Learn:

  • The psychology behind gatekeeper screening and why standard openers get reps shut down immediately
  • Pattern interrupt scripts and tone tactics that create space for a real conversation
  • How to map the org through the gatekeeper call and navigate to the actual decision-maker
Our partners
May 21
Thu
12:00 pm
Build Cadences That Convert: AI-Assisted Sequencing for Today's Buyer
Jed Mahrle
Megan Huston
About

Sequences fail when every touch feels like a copy-paste template with no connecting thread.

Buyers don't respond to volume, they respond to relevance and a message that feels like it was written for them.

This session teaches a repeatable system for building cadences that match how buyers actually decide today. AI handles the research, variation, and follow-up drafts, you stay in control of the narrative.

You'll walk through the cadence blueprint live, from touch count and channel roles to the frameworks that keep each step distinct. Every touch gets a job: add new value, new proof, or a new angle.

What You'll Learn:

  • A cadence blueprint built for today's buyer, including touch count and channel role
  • 3 to 5 email frameworks you can plug into any sequence and use AI to generate variations
  • How to keep follow-ups from sounding automated and what to do when prospects go quiet
Our partners
May 27
Wed
12:00 pm
3 Ways to Build a Sales Process Reps Follow
Will Aitken
David Wilkins
Ahmed Abdel-Raouf
About

Building a solid SDR process is the easy part. Getting reps to follow it consistently, after onboarding ends and the manager stops watching, is where most programs fall apart.

Ahmed Abdel-Raouf and David Wilkins break down how to design a process that earns adoption instead of just demanding it, and how to reinforce it through coaching without micromanaging.

You'll learn how to identify where your current process is breaking down, which habits to install first, and how to use data and activity metrics to coach behavior rather than just outcomes.

If your team knows the process but isn't following it, this is the session that changes that.

What You'll Learn:

  • How to audit your current process and spot the gaps that top-rep performance is hiding
  • A framework for building a minimum viable SDR process that reps understand and use
  • Coaching techniques to keep reps on process without killing autonomy or creating a policing dynamic
Our partners
No items found.
May 28
Thu
12:00 pm
How to Run Multi-Stakeholder Discovery That Moves Deals Forward
James Buckley
Mor Assouline
Richard Smith
About

Running the same discovery call regardless of who's in the room is one of the most common reasons deals stall. When the CFO wants ROI and the end user wants ease of use, a one-size-fits-all approach leaves someone feeling unheard and momentum quietly dies.

Richard Smith and Mor Assouline will go over the real breakdowns in multi-stakeholder discovery: misaligned questioning, feature dumping, and rushing to demo before you actually know who has authority versus influence.

You'll learn how to map the room before you ever get on the call, including how to use your champion to understand each stakeholder's priorities and what "winning" looks like for them individually.

Then you'll see how to run a discovery that rotates naturally between stakeholders, connects individual pain points to a shared business outcome, and sets up a value narrative that lands for everyone.

What You'll Learn:

  • How to identify influence, authority, and budget ownership
  • A pre-call stakeholder mapping approach that tells you exactly what each person in the room cares about
  • How to connect individual pain points to a shared outcome
Our partners
Jun 3
Wed
12:00 pm
How to Get More Cold Calls Answered
James Buckley
Chris Stalnaker
About

Low connect rates aren't a dialing problem, they're a trust problem, and the prospect is making a decision about your call before their phone even rings.

Chris Stalnaker, Senior Sales Executive, has spent his career inside the cold call infrastructure most reps never see. He will break down what's actually broken about today's answer rates and the moves that pull them back in the right direction.

We'll cover what a healthy connect rate looks like in 2026, why prospects ignore unknown numbers (spam labels, the trust gap, timing myths), and the tactical fixes that work, from number hygiene to openers that earn the next 30 seconds.

Walk away with a playbook for getting more calls answered, plus the openers that turn those connects into real conversations.

What You'll Learn:

  • What separates a healthy connect rate from a broken one
  • Why prospects ignore unknown numbers and how to rebuild trust before the call
  • An opener that lands relevance in the first three seconds
Our partners
Jun 4
Thu
12:00 pm
AI Foundations: How to Build Effective Prompts
Jed Mahrle
Kyle Vamvouris
About

AI is already part of the workflow for a lot of reps, the problem is the outputs are generic, surface-level, and not usable in real deals. The issue is not the tool. It is the prompt.

Vague inputs produce vague outputs. If you are not giving AI the right context, structure, and specificity, you are leaving real pipeline-building capability on the table.

In this session, you will learn how to build prompts that produce high-quality outputs for account research, call prep, follow-ups, and deal strategy. The goal is not to use AI more. It is to use it better.

You’ll walk away with a simple, repeatable framework that fits into your daily workflow and turns AI into a tool that actually moves deals forward.

What You'll Learn:

  • The anatomy of a high-performing prompt and what separates good outputs from bad ones
  • How to feed AI the right inputs to get specific results
  • How to turn prompts into repeatable daily workflows for research, prep, and follow-up
Our partners
No items found.
Jun 11
Thu
12:00 pm
The Outbound Playbook: Problems, Signals, Execution
Will Aitken
About

Outbound problems usually trace back to three things: weak messaging, bad targeting, and inconsistent execution. Fix those, and the pipeline shows up.

Will Aitken will break down what a working outbound motion looks like and how to build one from scratch. This isn't about sending more emails or adding more tasks, it's about running outbound with better timing, better relevance, and a clearer process.

You'll get a framework for building messaging around real buyer problems, a method for using buying signals and intent data to sharpen your targeting, and the execution habits that turn a prospect list into booked meetings across calls, emails, and social.

Walk away with a clear framework to build, audit, or improve your outbound system so it generates more pipeline every month.

What You'll Learn:

  • How to build outbound messaging around buyer problems, not product features
  • A signal-based approach to targeting that sharpens your prospect list
  • Execution habits that keep calls, emails, and social activity consistent
Our partners
No items found.
Jun 18
Thu
12:00 pm
The Discovery Questions Top Reps Use to Close Deals
James Buckley
About

Discovery isn't a formality. It's where the deal gets built, or where it quietly falls apart.

Top performers run that same call differently. They ask questions that surface what happens to the business if nothing changes, find out who else is involved before the deal gets messy, and leave with a real next step instead of a "sounds good, I'll think about it."

This session covers how to surface real urgency over surface-level pain, how to map the full buying committee in a single call, and how to use discovery to position yourself before you ever pitch.

You'll leave knowing how to use the first call to build the case for buying before the proposal hits their inbox.

What You'll Learn:

  • The questions that surface real urgency instead of surface-level pain
  • How to map the full buying committee in a single discovery call
  • A discovery approach that positions you as the right choice before the pitch
Our partners

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