Scott Martinis

Scott is the Founder and CEO of B2B Catalyst, where he builds revenue engines for businesses by optimizing sales and marketing strategies. He focuses on tailored GTM models, customer analysis, and sales process improvements rather than relying on generic playbooks. Scott’s team helps businesses increase revenue through targeted outreach, sales coaching, and AI-driven business cases.

Outside of work, Scott reflects on the strategies that help shape his leadership and approach to building high-performing teams.