How to Create Effective Multi-Channel Prospecting Sequences
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Show notes
How can you create effective multi-channel prospecting sequences without spending so much time setting them up?
Our guest, Matthew Putnam, creates sequences that involve many channels, but remain low lift for him to execute. He’s joining us to show you how to get maximum volume without sacrificing quality.
Learn his best practices, including his top tips for creating effective problem statements, what language to use throughout the sequence, and how to grab your prospects’ attention.
What You'll Learn:
- What multichannel touchpoints you should be targeting
- Actionable examples of cadences to use in your sequences
- Common mistakes you may be making, and what to do instead