Show notes
A script protects you until the prospect says something it didn’t plan for. Then you’re on your own.
This is an unscripted cold call with no safety net. Two sellers from the audience stepped up, shared who they sell to and the objections they hear most, then played their own buyer on a live call built from a framework, not a script.
Both calls ran uninterrupted, rough moments included. One buyer shut it down and the other agreed to a meeting. Each call was followed by a breakdown of what worked, what didn’t, and what’s worth stealing, like a test close that gets past “just send me an email.”
Walk into your next cold call with a framework instead of a script, and a plan for when the prospect goes somewhere you didn’t expect.
What You'll Learn:
- How to run a cold call on a framework instead of a script
- What to do when a live call doesn't go the way you planned
- How to stay in control of a conversation you can't predict
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