The Account Tiering System That's Helped Brian LaManna Win President's Club 7 Times

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Show notes

Most reps treat every account in their territory the same. Same sequence, same effort, same time. That's why most reps run out of time before they run out of accounts.

Brian LaManna, 7x President's Club winner and founder of Closed Won, built a three-tier system that protects his time and focuses his energy where it actually moves the needle.

In this show, Brian will walk through how he tiers his book, operationalizes research workflows using Google Alerts and Sales Navigator, and shows up to every Tier 1 account with a strong POV before the first touchpoint.

If you're spending time on accounts that will never move, this is the session that fixes that.

What You'll Learn:

  • A three-tier account model to help you research each account when signals appear
  • How to set up Google Alerts and Sales Navigator so account intelligence comes to you
  • The research framework Brian uses for Tier 1 accounts to build a POV before any outreach

Speakers

Will Aitken
Will Aitken
Will Aitken
Founder
Will Aitken
Brian LaManna
Brian LaManna
Brian LaManna
Enterprise AE
Gong

Upcoming