Melissa is a Senior Sales Manager at Warmly, where she helps B2B companies and executives build genuine, revenue-generating relationships on LinkedIn. With deep expertise in Employee & Executive Generated Content, Melissa coaches sales teams and individual reps on strategic social selling, upmarket deal progression, and go-to-market motion. She also drives brand awareness and lead generation through community-led and executive events, turning LinkedIn from a feed into a growth engine.
With a background that spans broadcast journalism, education, corporate events, and high-growth SaaS roles (including founding AE at Deel), Melissa brings a unique storytelling-first lens to sales. She’s been in the trenches as an SDR, AE, and sales leader, generating over $15M in closed-won revenue through social selling. Her approach blends content, coaching, and community to help teams scale with trust and authenticity.