Show notes
Before getting a response, before booking the meeting, and way before making the sale… the very first thing your cold sales emails need to do is get opened.
The most powerful tool at your disposal to move the needle on your open rate is the subject line. These critical few words can make or break your cold outreach success. In this show, we’ll show you exactly how to write subject lines that get opened.
What you'll learn:
- How to craft unignorable subject lines designed to hook attention
- Why pattern-interrupts are so powerful and how to master them
- What NOT to say in your subject lines to avoid the dreaded trash can