Show notes
Discovery shouldn’t feel like a qualification exercise to the buyer. Instead, it should be a collaborative dialogue.
But sellers often bombard prospects with self-serving questions, missing the golden opportunity to genuinely understand the challenges they face.
This is why Jen Allen-Knuth and Mor Assouline are joining this Sell Better show. They will redefine discovery for you, so you can help business owners dive deep into business challenges, ensure they feel understood, and instill confidence in their decisions.
What You'll Learn:
- Where to get prospect info ahead of time
- How to prepare your questions
- How to effectively engage in meaningful dialogue