The Pre-Call Research Formula to Win More Deals
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Show notes
Think discovery starts on the first call? You’ve already fallen behind.
Top reps know the real work starts before the meeting ever gets booked.
Watch Andrew Barbuto to learn how deep customer research becomes your unfair advantage, helping you personalize outreach, preempt objections, and build trust faster than your competitors.
Walk away with practical strategies to uncover insights, turn them into relevance, and use AI to make it all scalable (without sounding like a robot).
What You'll Learn:
- Where to find research gold beyond LinkedIn
- How to make outreach feel 1:1, not 1:many
- AI prompts to speed up research and still sound human
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