How to Go Beyond Surface-Level Discovery and Close Bigger Deals

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Show notes

Most reps stop discovery as soon as they hear a challenge. But real urgency, action, and closed deals come from digging deeper.

In this show, Daniel Huang shared how top sellers move beyond surface-level conversations to uncover what really matters to buyers.

Learn how to ask deeper questions with empathy, build trust, and turn vague problems into clear business impact.

Watch how better discovery can unlock bigger deals, stronger relationships, and more consistent results.

What You'll Learn:

  • The difference between surface-level and high-impact discovery questions
  • How to uncover both personal and business pain without being invasive
  • Tactical ways to follow up that build trust and move deals forward

Speakers

James Buckley
James Buckley
James Buckley
Content Creator & Host
Sell Better
Daniel Huang
Daniel Huang
Daniel Huang
Mid-Market AE L4
HubSpot

Upcoming